Michael Associates Blog

SendMail emarketing statistics

Here at Michael Associates, we offer SendMail, an all-in-one e-marketing tool allowing businesses to enhance your image and increase productivity. The system is extremely easy to use, and comes packed with a great range of newsletter features. Internet marketers also have the advantage of measuring statistics easily and inexpensively.

SendMail Features

• Unlimited Personalisation Options – You can create custom fields to capture additional details about people subscribing to your mailing lists.
• Comprehensive and Compete Campaign and Link tracking Reports – With the world being so competitive, it is important to keep track of your potential consumers. By using our advanced SendMail system, measuring results from your campaign is fast and easy. Reports reveal not only how many emails were successfully sent and delivered but also how many people clicked on their e-mail and opened it. Other forms of advertising such as direct mail and print can not compete in delivering this type of valuable marketing data. Furthermore, SendMail’s campaign reporting features are not matched by any other email system on the Market.
• Advanced Email Campaign Scheduling – After you create your email campaign, you can schedule it to be sent at any time in the future using a built in scheduling wizard. Having such autoresponders allows a business to work more efficiently without having to worry whether an important email was sent out at the right time.

• Autoresponders - Can be used to segment your subscriber list and filter contacts so that, for example; only send to those in a specific city or those who clicked on a specific link in an email campaign. It effectively allows better co-ordination and detailed statistical reporting like open rates, and bounce can be shown on easy-to-read charts.  Multi–message email auto responders can also be created which enable a series of emails to be sent out when required (i.e. 1 hour, 1 day, 1 month later), after someone subscribes to your mailing list and you’ve created an instant and automated multi-message email auto responder.
• Integrated, Automatic Bounce Handling – SendMail makes it easy to filter campaigns from your subscriber lists with its built-in-bounce handling engine which detects which  email addresses are not frequently used or do not exist, enabling you to only send them to the right audience.
• Step-by-Step User Guide – We offer a 100 page user guide to get you up and running quickly. The guide explains exactly how you can create; send and track you own email campaigns. Along with built-in tutorials to help you learn how to get the best out of your new SendMail system. Alternatively, we do offer one to one user training for clients that would prefer that. On the whole, investing in SendMail will give you the platform to tie together creative and technical aspects of the internet, including design, development, advertising and sale.

SendMail split statistics view

See further screen shots at www.michaelassociates.co.uk/sendmail/emarketing-screenshots.html

Different options to suit your needs and wants

We do offer three options to meet the needs and wants of different customers for the SendMail System.

1. Hand-Hold SendMail Service – We do everything for you. All we need from you is your newsletter content and mailing list. We will take care of the designing, building, sending and managing of your mailing lists and report back to you on your newsletter statistics.
2. Shared SendMail System – Become a user on the SendMail system based on your servers by having a single user access and one set of permission settings for your account. This is great for customers who want to send newsletters or promotions on an irregular basis or as a one off.
3. Personal SendMail System – Your very own licensed SendMail System. This comes with 5 user settings so you can set up different template access and functions for individual users.  With this option, all features are active which can also be upgraded.

Advanced Administration Features

• Forms – Create a ‘Send-to-friend’ form and see details of who has forwarded your emails and add a “subscribe form” / “contact form”  also enable “Printable” form type idea for retail stores to accept subscribers at Point of Sale areas for later entry into a mailing list.
• Users – Have control over users by setting flexible permissions for each individual user, or by setting the maximum number of emails a user can send. (Think of them as “email credits”). These count down with each email sent.
• Settings – Set a max hourly rate for the sending of emails to ensure no slowing of your server. This is the maximum any send runs at, not the maximum across the whole system.
• Statistics – Shows more information such as how many sent, how long it look, trends per user for their send history as well as subscribes/unsubscribe per mailing list and the option to search/export/send to people who have NOT clicked a link or opened a particular emails.Having statistics would allow your business to make better decision making by viewing trends and following them up.

SendMail is one of the worlds most powerful eMarketing applications and you can read more here on this blog by clicking on the tags or jump to our website at http://www.michaelassociates.co.uk/sendmail/emarketing-sendmail.html.

Request a Demonstration/Consultation

To see a demo of our SendMail system, drop us a line on 0116 279 5032(UK) / +44 870 766 8281(international) or email the team at hello@michaelassociates.co.uk and we’ll be happy to help.