Michael Associates Blog

What is Bandwidth?

“Bandwidth” – A term used by web hosting companies, and Internet Service Providers, to describe how much data (information) can pass from the server your website is hosted on to people visiting your web site. This includes the files (images, documents, programming files) that make up your website as well as any data downloaded from databases or media files ie. video, audio etc….

If you have a small basic website, bandwidth this will not be an issue.

If you have a full database eCommerce driven website, or you have, or will be, running an e-marketing campaign, you will need a lot of bandwidth to cope with incoming visitors to your web site.

If your bandwidth is too small, your website will crash. Always check your website statistics to see the website activity and how much bandwidth is being used.

Michael Associates are Recommended Suppliers for design and new media

As Leicesters’ award winning integrated digital communications agency, we are pleased to be a “Recommended Supplier” on ‘Recommended Agency Register’ (RAR), the UKs only client audited, design agency directory.

The Recommended status is given in secret by clients, scoring us from a set of questions and from commented feedback. This is then checked and validated by the RAR team who then make the decision to issue the recommended status.

We would like to thank all the clients who have submitted their personal private feedback in helping us to achieve this coveted UK wide status. We value your comments no matter how big or small, as this helps us improve our continued quality service and support in your projects.
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Google search engine results

Web giant Google has unveiled new products that it says will push search in a new direction.

Google is using so-called semantic web technology to leverage the underlying data on websites to enhance results.

“The race in search is far from over and innovation and continued improvement is absolutely pivotal,” said Google’s Marissa Mayer…

Read more at… http://news.bbc.co.uk/1/hi/technology/8047076.stm

Marketing Workshops

Our Marketing Manager, Anita, is now offering a range of marketing workshops.
Specifically created to help small businesses use a wide range of simple but effective marketing techniques that will help them weather the recession.  After all in difficult times if you don’t remember to talk to your customers… they might not remember you!

Whether you’re new to marketing or just after a refresher and a few new hints and tips, our workshops will have something of interest for you.  The three workshops all cover different areas of marketing and can be booked as individual sessions or as a course.

To register your interest or to find out more visit our website at
http://www.michaelassociates.co.uk/mktgold or contact Anita directly on 0116 2795032.

Case Studies – Graphics, Website Design, Search Engine Optimisation

The Jast Partnership Ltd – SME

Profile:

Julie Alderson and Sarah Taylor founded The Jast Partnership Ltd in November 2003, after identifying the need to offer accountants a solution to their marketing requirements. Jast work in close partnerships with accountancy practices nationwide helping them develop strong and long lasting bonds with exciting new clients. Through, the use of a dedicated telemarketing function Jast provides accountants with new clients and grows their practices. Through their success Jast has now grown to 20 employees with 15 dedicated account handlers, and work for accountants all over England, Scotland and Wales.
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Open your festive Christmas calendar 2008 - Week 1

WEEK 1 of our Christmas Advent Calendar

Our gift you to this week is 20% off the build of a new website over £1000.

Start the New Year with a fresh new website. Is your website really delivering the right message?
Is it helping you make those vital sales?
Why not undertake some housekeeping and see if your site as good as it should be?

Visit our weekly online advent calendar to help your marketing budget go further http://www.michaelassociates.co.uk/xmas/advent.html.

Visit us every week for new offers!
The offers are limited so contact us today.