Leicester companies celebrate in style at the Trade Association
Forum Annual Best Practice Awards
Leicester, UK - 31st July 2008
The Michael Associates team spent the evening of Thursday
24th July in the glamorous surroundings of the main ballroom
at the Intercontinental London Park Lane Hotel, as guests
of British Precast, at the Trade Association Forum Annual
Best Practice Awards.
Nominated for both the Website of the Year and Annual Review
of the Year awards, British Precast invited Michael Associates,
as the new media agency that collaborated with them on both
shortlisted entries, to join their team to celebrate evening.
The awards, presented by Radio 4 regular, Sandy Toksvig,
were entertaining, with guests responding enthusiastically,
although not always appreciatively in the case of the Associations
representing Mortgage Lenders and Estate Agents, to award
nominee and winners announcements.
British Precast were unsuccessful in their bid to clinch
the award in either of their nominated categories. Marketing
Manager, Anita Ladva said of the evening; “It’s
a little disappointing not to have won this evening, however
this is the first time we have been shortlisted and it has
been fantastic to get this recognition from the Trade Association
Forum Awards panel. It has made us all the more determined
to return next year and to take an award home with us.”
Michael Cheung, Creative Director of Michael Associates
said, “We have had a terrific evening and are honoured
to be here as guests of British Precast; it’s been
great to see them recognised as promoting best practice amongst
trade associations. We would like to thank Martin Clarke,
British Precast’s Chief Executive for inviting us and
we wish them success for next year’s awards.”
British Precast’s shortlisted website can be seen
at www.britishprecast.org , where a copy of the Annual Review
is also available for download.
For more information about Michael Associates visit www.michaelassociates.co.uk.
Martin Clarke, Anita Ladva (British Precast) and Michael
Cheung (Michael Associates) with their Trade Association
Forum Awards Finalist certificates. Martin Clarke holds a
copy of ‘Moving the Industry Forward’, their
latest publication designed by Michael Associates following
the design of their shortlisted Annual Review.
Editors Notes
British Precast is the trade association
for the UK’s
precast concrete manufacturers which can trace its roots
back to 1918. The main aims of the Federation are to promote
precast concrete in the construction market, to disseminate
information, through a range of industry representation
and by shared knowledge, to add value to its member companies.
Members interests are continually developed through our team of dedicated professionals
who have extensive connections with organisations in the UK and worldwide to
represent members' interests. Website: www.britishprecast.org
Michael Associates is a new media agency based in Leicester
that has been established since 2005. With an initial history
in website design the agency has rapidly expanded both
client base and services in the past three years to offer
a unique marketing mix, including graphic design, ecoprint,
digital publishing and e-marketing alongside the web design
and development service. Website: www.michaelassociates.co.uk
The Trade Association Forum is a membership body formed
in 1997 to encourage the development and sharing of best
practice among UK trade associations. The awards have been
running since 2003 with the number and quality of entries
increasing each year.
Further images of the night are available
from Annette Lee. Please email press@michaelassociates.co.uk.
For further press information please contact:
Press Department on
Company Name Michael Associates Ltd
Company Address: 1 Hazeldene Road, East Hamilton, Leicester, Leicestershire, LE5 1UA. UK
Email: press@michaelassociates.co.uk
Tel: +44 (0)845 838 6888
Fax: +44 (0)116 279 5001
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